Do you make these mistakes when building your website?
if you give a monkey a typewriter and an infinite amount of time, 
it would eventually produce the complete works of Shakespeare
It’s not true (obviously). But surprisingly, many people believe that this myth can be applied to their business.
The whole strategy is based on guesswork and on blindly copy and paste so-called “best practices”.
It’s not effective, and it can be very costly.
As matter of fact, it can be the easiest way to waste a year and couple thousand dollars.
Here’s a list of common mistakes to avoid…
- Common Mistake 1: Re-designing your website without measuring the effect it has on your conversions.
- Common Mistake 2: Abandoning online advertising because it’s getting too expensive. (By doing this, you’re refusing to acknowledge that your company is getting pushed out of the marketplace.)
- Common Mistake 3: Signing up to expensive software or web design company before you understand how to design a high-converting web pages.
- Common Mistake 4: Guessing which webpages to put your efforts on.
- Common Mistake 5: Assuming you’ll get the best result by testing thousands of variations of your webpages.
- Common Mistake 6: Designing tests that don’t tell you anything.
- Common Mistake 7: Designing tests that have wrong goals – Such as ignoring offline orders or only measuring click-throughs. Your main goal should be maximizing your profit-per-visitor.
- Common Mistake 8: Misinterpreting the results of a test, and promoting the wrong page.
